B.R.A.K.E.S. is an organization sparked out of tragedy, but aimed at safety. On January 26th, 2008, Doug Herbert's two sons, Jon and James Herbert, lost their lives in a car accident in Cornelius, North Carolina. This horrible loss pushed the boys' father Doug Herbert and Jon's friends from their school to pull together and make a difference in the way teens think about driving. B.R.A.K.E.S.' goal is to encourage young drivers to be more careful driving on the street, and that racing should be done on the race track, not the street. The name B.R.A.K.E.S. contains the message that they want to get across. Be Responsible And Keep Everyone Safe. Together we can put the BRAKES on wreckless driving.